Lifestyle

  %Comp Average times, visits, days
Personal Interest Activities (past 12 months)    
Attended art show/antique show or auction 57.6% 5.5
Attended performance arts (theater, opera, concert ballet, etc) 79.9% 7.3
Visited museums (net any) 87.7% 8.2
Visited natural history-science museum 76.0% 4.6
Visited other museum 69.7% 5.3
Visited state/national park 67.8% 5.0
Visited historic/archeological site 54.7% 4.0
Photography 46.4% 40.9
Bird watching 31.2% 52.9
Visited Spa 22.8% 3.5

Source: 2008 Ipsos Mendelsohn Natural History Subscriber Study.

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